The challengeWhen Miella Plumbing & Construction Ltd first approached AdsFlair, they were a skilled team relying almost entirely on word-of-mouth and unpredictable referrals. Their phone rang some weeks and stayed silent others, and previous generalist agencies had only ever delivered impressions and clicks, never tracked, booked jobs.
What we didAs their dedicated Google Ads marketing agency, we rebuilt their acquisition engine from the ground up: hyper-local Google Search campaigns around their real service radius, strict negative keyword lists to filter out DIY and price-shopper traffic, and conversion tracking that mapped every phone call and quote request back to the exact keyword that drove it.
The resultWithin 90 days, Miella went from chasing work to choosing it, filling their diary with high-margin installation and construction projects and finally seeing exactly which campaigns produced revenue.